Competitive advertisement is not legal in every country but it is in the USA. Here's a good example which shows the competition between Burger King and Mc Donalds. Trying to cover his body with a trench coat, Mr. Mc Donalds prefers to go to Burger King. But sorry, we've got you Mr!
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2 comments:
Even in INDIA there are many competitive advertisement between "PEPSI" and "COKE". This ad's are quiet intersting as a viewer,Also as i am marketing student and like advertising a lot these ad's create more interest for me.
Hi Azim! Thanks for your comment. Yes, Pepsi and Coke are using competitive ads too. Maybe later I alsı can post their ads in my blog.
By the way, in Turkey it is not legal to create competitive ads...
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